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Treble successfully activates 2017 Discovery East Coast Radio Big Walk

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Durban – Treble Group is proud to have managed and delivered another successful Discovery East Coast Radio Big Walk. Partnering with Discovery and East Coast Radio, Treble were once again able to unite 30,000 of KZN’s community on Durban’s picturesque promenade, in what was another unforgettable experience.

Treble’s delivered a successful media and communications solution, managing the event social media platforms, website and contact centre, as well as coordinating the event supplement which appeared in the Daily News.

This year’s Big Walk saw the well-received introduction of the 5km Fun Run, which attracted a field of just over 3,500 participants. The event managers wanted to offer something fun to the more face-paced entrants and it was welcomed with warm hands and hot feet!

A key part of the Big Walk experience is staging a fun, interactive and unforgettable experience for the walkers, from before their start to long after their finish. We worked with partners to deliver a highly-crafted branding and staging solution, beginning at uShaka Marine World, where participants started their walk with live entertainment and a distinct vibe of unity. We continued the experience by managing water table activations all along the route and ended the walk with an engaging and picturesque finish at Moses Mabhida Stadium that rounded-off the walkers’ feeling of community. We then welcomed participants into People’s Park to celebrate their finish, with a variety of food and beverage options (starting with an ice-cold, complimentary aQuellé) and live entertainment by East Coast Radio and Virgin Active. We also managed the corporate hospitality solution, giving companies and organisations their own exclusive spots to unwind and cool down after their team-building experience.

Treble is proud to have delivered yet another successful Big Walk, in partnership with East Coast Radio and Discovery. These two industry leaders are a privilege to work with and make the event unforgettable for us. We would also like to thank the event sponsors: aQuellé, Globeflight, Virgin Active, Hyundai, Fidelity ADT, Daily News, Supersport and Rotary International. We are already looking forward to next year’s edition!

Treble delivers even more to the 2017 Discovery East Coast Radio Big Walk

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Newlands, Cape Town – Treble Group, the official event managers of the Discovery East Coast Radio Big Walk, is once again proud to stage KwaZulu-Natal’s most walked and talked-about event on Sunday, 21 May 2017. With over 17 years of experience in creation and management of innovative, world-class events, we have implemented our unique strategy to ensure that we deliver even more than previous years.

This year we have decided to go green and paperless by facilitating a completely online entry system. Managed exclusively by Treble in-house, the new system has participants registering on the official event website in just a few swift and easy clicks. The system is giving all managing stakeholders an on-demand, quick and accurate snapshot of who to expect on race day.

We are continuing to deliver the event communications solution, by managing the event’s social media platforms, website and email channels. We have issued a day-to-day communications plan to cover all social media works for the Big Walk. Treble has expanded their communications portfolio by managing the event contact centre, responsible for assisting with online registration and event queries made by the 30,000 participants, via email and phone.

Preparations have already begun for activating the event in Durban, from branding and staging a distinct walking experience to setting up an engaging fan park at the finish area, including corporate hospitality and live staged events. We will also be manging the three-day race pack collection at Moses Mabhida Stadium, which has moved to the plaza this year, to embrace the warm Durban sun!

Treble is excited to be a part of presenting this massive event and we look forward to seeing the Durban community come together and walk with their Sole Mates.

For more information on the Discovery East Coast Radio Big Walk, visit: www.bigwalkdurban.co.za, or follow #DurbanBigWalk on Facebook and Twitter: @DurbanBigWalk.

Treble reappointed as official event managers for the Discovery East Coast Radio Big Walk

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Newlands, Cape Town – Treble are proud to announce that they have been reappointed as the official event management agency for the Discovery East Coast Radio Big Walk, for a further three years.

Discovery, East Coast Radio and Treble have collaborated their efforts for the past 7 years, using their skills and expertise to jointly plan, sponsor, coordinate, administer, manage and execute the Discovery East Coast Radio Big Walk.

Going forward, Treble will be responsible for all organisational and staging aspects of the Big Walk in conjunction with all the event sponsors and partners.

The Discovery East Coast Radio Big Walk is a mass participation walking event staged in Durban during the month of May, starting with just 1,800 in 2004 and growing to over 30,000 participants today.

The event unites young and old to walk as one community along one of most beautiful promenades in the country. There are four routes; 5km, 10km, 15km and the 20km timed race, all starting at uShaka Marine World and finishing at People’s Park, Moses Mabhida Stadium.

The Discovery East Coast Radio Big Walk has become KwaZulu-Natal’s most walked and talked-about event. Treble is proud to stage this world-class event and will continue to strive to exceed participants’ expectations. We look forward to building more opportunities and events of this nature.