Durban Big Walk has grown from modest beginnings to become the biggest family participation event on the KZN calendar.
The Brief
Our brief was to manage and stage a world-class event that brings over 30,000 participants, families, corporates and sport-loving people together to create a sense of community in a fun-filled environment that showcases the city of Durban.
Our Activation
Full event management including:
Management of the entry process and ticketing.
Call centre.
Goodie bags and race-pack collection.
Entertainment including face-painters, jugglers and stilt-walkers; East Coast DJs, local high-profile musicians and give away spot prizes.
Full branding and infrastructure solution for the event and sponsors.
Media and broadcast production management
The Results
From just over 1200 walkers in its first year to a whopping 30 000 walkers in 2019, the Durban Big Walk has grown from modest beginnings to become the biggest family participation event on the KZN calendar. The event has improved over the past decade to become one of the largest family fun events that the city of Durban has ever seen. With Discovery on board the aim is to make people healthier, enhance their lives and raise awareness of the value of regular exercise and the health benefits of walking – in a fun-filled, relaxing, family-friendly environment.
“Hi Shireen and the Team
Just a little note to say Thank You, for all the hard work you and your team have done. Registering and collecting the goody bags was a stress free process. You and your team were friendly, supportive and patient when it came to us registering. THANK YOU, keep up the good work. “
Vanessa Pillay
Corporate Client
