DHL is the global leader in the logistics industry and the most recognised in Africa.

The Brief

DHL places a strong emphasis on the recognition of their employees and the brief was to arrange a 5-star programme over three days which culminated in an awards evening that celebrates the DHL Africa Employee of the Year (EOY).

Our Activation

Employees from 40 countries were treated to a unique five-star VIP experience. Communication was critical to the employees being made aware of every moment with an Event App created to detail the full itinerary of the three-day programme.

The Results

A three-day five-star VIP experience for 114 employees from 40 African countries.
114 international flights booked
116 hotel rooms secured
25 performing artists performed at a number of employee events at three unique venues
Two exclusively branded buses transported employees
One official DHL plane fly-by
Red carpet gala event for Employee of the Year